Develop and Implement Marketing Strategies
This comprehensive course covers the skills and knowledge required to develop and evaluate marketing strategies for products and services and analyse internal and external business environments.
4 hours
$99.00
Develop and Implement Marketing Strategies
This comprehensive course covers the skills and knowledge required to develop and evaluate marketing strategies for products and services and analyse internal and external business environments.
$99.00
Learn the skills to develop and evaluate marketing strategies and analyse business environments.
Essential for...
- Managers/Supervisors
- Team Leaders
- Senior Marketing Managers
By the end of this course, you'll be able to:
- Collect and analyse information on the internal business environment
- Develop marketing strategies
- Prepare a marketing plan
- Implement and monitor marketing activities
- Conduct ongoing evaluations
Description
This comprehensive course covers the skills and knowledge required to develop and evaluate marketing strategies for products and services and analyse internal and external business environments.
As you progress through the course you will learn how to develop a marketing strategy and plan for products and services, research and analyse internal and external business environments, and evaluate and report market strategies and plans against set criteria such as market direction, exposure, target market, cost effectiveness and timeframe.
This course applies to all industry sectors, and to individuals in senior marketing or management roles.